Is the World Song Contest® an interesting event for sponsorship?
Most definitely so. The World Song Contest® will feature widely on all media around the Globe and the build up to it will stretch over several months. With its worldwide distribution, the World Song Contest® will reach a target audience of over 600 million households. This high level of coverage and interest make it an ideal sposorship vehicle for both international and regional brands looking to increase their brand recognition and associate themselves with the charitable causes the competition supports.
