Is the National Youth Anti-Drug Media Campaign on the Web?
The Campaign has been a leader in social marketing on the Internet. The Campaign’s teen Web site is www.AbovetheInfluence.com and sites for parents and adult influencers include www.TheAntiDrug.com, www.LaAntiDroga.com, and versions of TheAntiDrug.com in Asian languages. Campaign Web sites have received an average of 39 million visits in recent years.