Is “SoDo Mojo” back this season as the Mariners slogan?
Or have they moved on to something better? AG: Wishful thinking on your part. The slogan’s back, as careful observers of the Mariners’ new TV ads might have noticed. “SoDo Mojo” may indeed be a short and snappy slogan, but it still seems to confound many readers who continue to inquire about its meaning. One last time, for all of you: SoDo refers to the area where Safeco Field is located (originally South of the Dome, now South of Downtown); Mojo refers to evil magic, or a hex put on opposing teams. Beyond the confusion over meaning, the real flaw with “SoDo Mojo” is that it has never been much of a rallying cry for the home team. Q: I notice highway construction around Safeco Field these days, and nighttime closures of Royal Brougham. Is this going to have an impact during the season? AG: There should not be any impact this season, promises Julia Mizuhata, project engineer for the state Department of Transportation. Most of the current work, which is coordinated with the Mariners’ sch
