Is Retail Terrorism the Future of Alt Consumerism?
I recently read a story about a group of 50 bros dressed in all black who ’caused mayhem’ on some street, then threw some rocks/beat in the windows of an American Apparel store. This indicates that ‘retail terrorism’ might be recycled into a relevant alt trend. I feel scared because I was sorta getting behind the concept of buying stuff from trusted brands to express who I am. Like the concept of ‘consumerism’ has sort of become ‘chill’ these days, as opposed to something that we are supposed 2 h8. Recently, another bro crashed a small airplane into an Internal Revenue Service building in Austin, Texas. It seemed like he was sort of trying to promote a similar brand, like ‘money is bullshit’ or something, or maybe that ‘the government enables this bull shit society in which we are trapped.’ I feel shaken up by these recent acts of consumer + retail terrorism, like the idea of being anti-government + anti-consumerism is ‘back’, and I might have to ride that wave in order to be considere