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Is opt-in email really the most effective marketing tool on the Internet?

April 26, 2017effective email internet Marketing opt-in Tool

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Is opt-in email really the most effective marketing tool on the Internet?

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Absolutely! Studies have shown that opt-in email marketing is the most effective way to market your website, product or service. With an opt-in email campaign, typical response rates are 5% to 15% compared to 0.5% to 1.5% for traditional direct mail and 0.25% for banner advertising.