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Is Magners the Same as Bulmers in Ireland?

April 26, 2017bulmers Ireland magners

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Is Magners the Same as Bulmers in Ireland?

1 Answer

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Magners is identical to Bulmers in terms of product taste and characteristics and its branding, packaging and promotional strategy is based on the marketing approach, which has been so successful for the Bulmers brand in Ireland.