Is London Theatre Value for Money?
83% of respondents thought their ticket represented good or fairly good value for money. 93% of respondents thought that the performance they attended was either very good (75%) or fairly good (18%). 80% of respondents went to the theatre more than once a year. The average number of visits per theatregoer in a 12 month period was 6.4. Richard Pulford, Chief Executive of the Society of London Theatre, said: ‘The overall picture painted by the report is very positive. The London theatre audience is not only growing, but evidently strongly committed. We know there is more to be done to improve our buildings and the overall comfort of the theatre experience’.
