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Is it less expensive for companies to use live agents to conduct Web-Chat sessions than to have agents answering phone calls?

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Is it less expensive for companies to use live agents to conduct Web-Chat sessions than to have agents answering phone calls?

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Yes. Studies have shown that a typical toll-free customer service call lasts longer, costs more and provides less information than an agent/customer online chat session. For a cost comparison chart, please download a copy of our whitepaper on Web Chat.

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