Is it Important to Identify the Right Demographic for Small Business Success?
“White Cat Media properties target women ages 25-40. Essentially, this is the largest segment of online users. More importantly, this segment spends more money online than any other. The total online shopping market for 2007 was estimated to be $136.4 billion (+20%). One of the largest product segments within this number is apparel (over $20 billion), 75% of which is purchased by women (most of which are between 25-40).” How Can Someone Find An Idea for Starting a Business? “I found that when women get busy they become split in half. One half is the woman who is CEO of her home – she goes to work, pays bills, gets kids to soccer practice and plans dinner. The other half is the woman who wants a bubble bath, a glass of chardonnay and time to have her nails done. Women are time-starved. My goal is to help women use the Internet to add time back into their lives and fulfill their desires to look and feel better about themselves. Read on Internet Business Ideas for Business Start-up How To
