Is Fan Participation something new, or something old?
Before getting into what all of this may mean for professional artists and the music industry, it’s important to get some perspective. There are those who talk about this idea of fan participation as though it is the next evolution of the musical experience. The coming ‘amateur age.’ Some see it as an opportunity – for example, artists who encourage their fans to participate in the creation and performance of their music can potentially cultivate loyalty and buy-in that can lead to greater exposure and increased revenue. Others see it as the final nail in the industry’s coffin. The amateurs will, by virtue of their much larger numbers, eventually overtake the professional musicians. The mystique of the artist that has prevailed for centuries will fade when greatness no longer comes at the expense of thousands of hours of practice and sacrifice. Business will grind to a halt. If anybody can do it who’s going to pay for it? Another group of folks sees this possible future as simply an in
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