Is effective enterprise content management really feasible given different worlkflow requirements and roles within departments at large organization?
There are two issues here: access to assets, and workflow. The FCM vendors who are best poised to enable the vision of enterprise content management have invested heavily in preserving access structures across multiple systems (who can see or use which assets), but often argue strongly against duplicating the workflows of the systems they unify. True enterprise content management by definition exceeds the limited use — cases an individual system has been designed to support. Jupiter has spoken with many companies for whom the very structure of their many lines of business (competing record labels, for example) works against the grain of cross-divisional cooperation. Q: The build vs. buy debate comes up often in content management because some organizations have very specific needs. If an organization has the people and resources, is building a content management system the best way to go? There are two key considerations when making a buy/build decision for content management. First, a
