Is becoming a Charter Member of Senior Crimestoppers a negative admission that this community has problems?
No. The reverse is actually true! The Senior Crimestoppers Charter, hanging in the main lobby, signifies just the opposite. The existing perception, which has been largely created by the media, is that crime is prevalent in the long-term care industry. Senior Crimestoppers allows a community to face any negative perceptions up front, and helps to put fears to rest before they ever become issues. An ounce of prevention is worth a pound of cure. Communities should take the approach with all prospective residents and families, “We don’t have a problem with crime here, we are a Charter Member of Senior Crimestoppers and we have adopted, through this program, a zero tolerance-to-crime position.” BY ADDRESSING THINGS UPFRONT IN A POSITIVE WAY, YOU DON’T HAVE PROBLEMS LATER. Remember: the public’s perception of the industry is very negative, thanks to newspaper articles, magazines, 20/20, 60 Minutes, etc.
Related Questions
- We operate reduced admission charges for students, senior citizens, disabled etc – to qualify for Gift Aid would they have to make a donation 10 per cent more than the full admission fee?
- Do you think some of the problems with young people and their behaviour come from negative role models?
- Is there a deadline for applying for admission to a charter school in Georgia?
