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Is an Electric Vehicle a Good Fit for U.S. Fleet Owners – the Targeted Early Adopters?

April 26, 2017adopters early electric fit fleet good owners vehicle

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Is an Electric Vehicle a Good Fit for U.S. Fleet Owners – the Targeted Early Adopters?

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Vehicle manufacturers target vehicle fleet owners as the early adopters of electric vehicles (EVs). Fleet operations not only provide the ability to closely monitor the vehicles in the field, they also offer a significant sales opportunity for EVs. For a successful EV program, it is important to understand the vehicle-purchase and vehicle-usage criteria of fleet customers and align the EV product and service offerings with the criteria.