Is amBX all about ambient lighting?
Ambient lighting is only a part of what amBX provides. The technology allows peripheral manufactures to create all manner of experiences including air movement, temperature change, rumble effects, animatronic characters and information displays. Lighting is hugely powerful, in a similar way to sound it can be used to increase the richness of many aspects of dramatic content. So for example as well as reproducing the direct ambience of a space or rendering an explosion it can be used to convey mood, give an impression of temperature change or create menacing shadows. In the same way that surround sound brought a new set of creative tools to the entertainment industry, amBX will provide a further palette of effects which we have now put in the hands of game designers – we are as excited as anyone to see what they can do with it.
