Internet auctions or own shop?
Internet auctions give the possibility to run a shop with low fixed costs for complete beginners in the e-commerce activity. Sales within the popular Internet auction serve as a good starting point in the business activity for anyone who lacks courage and experience needed for the investment in own e-shop. In fact, many owners of the popular shops have started their e-business activity taking full advantage of Internet auctions. Running an e-shop should be treated as target activity, whereas Internet auctions as a mere training in e-sales.