In your opinion, how has the iPhone and Apples iTunes App Store changed the media industry?
I’m not sure what I can add to the millions of column inches that have been written about this but I think it really did two things: one, it truly made mobile a mass market channel for media – everything before that was really just rubbish and secondly it kickstarted the only real micropayment system we have besides coins. I can’t think of a single bricks and mortar retailer who will let me put less than $10 on a credit card but the iTunes App Store happily lets me spend a dollar on engaging apps, including apps that user would never pay for online like news and weather. Media will never be the same. Just last night Australia had a change of prime minister, the TV channels struggled to keep up, the web was too slow, it was all over twitter with most posts from iPhones. Simple, convenient and compelling, thats the iPhone and App Store. Describe the differences between developing apps for the iPhone, iPad, and other platforms. We have created a few apps for Android and Nokia WRT. The sin