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In the “Cost” and “NewBid” columns, bids appear in Blue and Red colors – what does that mean?

April 26, 2017appear bids BLUE colors columns COST mean red

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In the “Cost” and “NewBid” columns, bids appear in Blue and Red colors – what does that mean?

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Blue means that the “NewBid” is different to your “Current Bid”, and just makes it easy to know that the bid for this keyword needs to be changed. Red means there is a bid cap for this keyword.