In addition to cultivating new patient referrals, what other ways can I benefit from using CD-brochures?
Increase your hourly production by attracting more lucrative cases. Let existing patients know what other services you offer. You d probably be surprised at how little even long-time patients know about your other services. Announce new associates to ease practice transitions. Publicize the opening of a new office or a move. Offer promotions, such as discounts on services or other value-added offers, to promote your practice and give people further reason to pass your CD-brochure to others.