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If the channel launches as a pay channel, do you think it would benefit having a spokesperson to really push the crossover, like Howard Stern did for Sirius Radio? Say, someone like James Cameron?

April 26, 2017benefit channel crossover howard stern launches pay push spokesperson think

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If the channel launches as a pay channel, do you think it would benefit having a spokesperson to really push the crossover, like Howard Stern did for Sirius Radio? Say, someone like James Cameron?

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It’s too early to say. Jim Cameron certainly knows a lot about 3-D as well as, if not better than, anyone in the world so anyway we could work with him would be great but I have no idea what any formal role would be.