If everyone is going to be on the Computer Telephony devices or Auto or Predictive dialing devices, doesn it prove to be less effective?
Ans: That’s the reason why other media forms are not so effective any longer. Everybody is trying to get consumers and market attention through the same old media, day in and day out. Where’s the exclusivity of messaging? Innumerable advertisements in dailies, magazines, on radio, television and other conventional media forms are offering screaming “offers” at targeted or untargeted market. It has cluttered up the environment to an extent that one offer seems to be overlapping another, diffusing each other’s differentials. At the end of the day, it’s all falling on deaf ears. Dialers, on the other hand, have been around for so many years and yet, are the best-kept secret in the world! One reason why the potential has remained untapped is that virtually everyone who currently owns Computer Telephony devices feels that every other person owns such a device in competition. It is a fact that auto dialers have been around for so many years without gaining the popularity they deserve. It is
