If a consumer performs multiple searches on more than one market center website, and with more than one KW listing agent, whose client do they become?
On KW.com, a consumer is free to conduct multiple property searches, and browse listing details from potentially more than one KW listing agent. We allow this open access in accordance with industry best practices – to encourage as many consumers as possible to access our market center websites and featured listings from KW listing agents. It is possible that a consumer can inquire with multiple associates or market centers. This is not unlike a situation in which a consumer calls two Keller Williams Realty yard signs that represent two different market centers, even though they are in the same residential community. The eAgentC market center and agent websites include a WolfNet Back Office tool, which allows you to enforce consumer registrations and also to email consumers who have registered on your website. The best way to keep an online consumer is to be the first to cement the relationship with the consumer when they are ready to be contacted. The WolfNet Back Office provides the
