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I use or provide mobile email utilizing hardware and software from a company that has developed its own standard. Why not stick with them?

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I use or provide mobile email utilizing hardware and software from a company that has developed its own standard. Why not stick with them?

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You run the risk of being locked in to that supplier, their development process, their market view and their pricing structure. Your opportunities to supplement or improve on that core service with additions or improvements provided by other, more cost-competitive, companies are zero. As this ‘standard’ is owned by one company, other companies in the mobile email market are excluded from the standard development process. They have no incentive to cooperate with the owner of that standard, in fact they have every incentive to develop a competing proprietary standard, even if it is totally incompatible with the first and doesn’t improve on it.

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