I thought new member recruitment was called “Rush”?
The terms “recruitment” and “rush” are often used interchangeably, though they do have slightly different meanings. “Recruitment” refers to the on-going efforts to continue fraternity chapters through new membership. “Rush” is generally considered the specific time period recognized by colleges in which fraternities actively seek and solicit to potential members. The term “recruitment” is also preferred as students new to college may not understand what the term “rush” means.
