I see a lot of emphasis on shopper features. What is the plan to get merchants more tools to run their businesses?
The goal for this release was first to first improve the shopping experience while retaining feature parity for merchants (and internally for customer support). By focusing on shoppers first, we hope to improve sales for a majority of merchants. In addition, we also created a development platform that will allow us to develop with greater velocity and predictability. We believe that we can now ship merchant features at a much faster pace. That said, merchants are getting a number of new features in SL Marketplace such as: • Search Engine: Your #1 most requested feature. An entirely new search engine will index the product title and feature list, leading to more relevant search results for shoppers with the goal of increasing more traffic to your items. • Better tools for merchants: Free storefronts with easy access to all of merchant items as well as profile and policy information, ability to offer coupons for their store, and the ability to list and link demo items at no charge.
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