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i made a change in Googles adwords editor. what happens to my wordstream account?

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We strongly recommend that you make any changes through WordStream. However, the answer to this depends on where the ad group was created and what action you’re taking. If you created the ad group in WordStream, property changes made in Adwords Editor will be reflected in WordStream by clicking “download account.” Property changes include the following: • Changing a bid • Pausing an ad group or specific keyword • Adding text ads • Changing the settings (geo-targeting, conversion optimizer, etc.) On the other hand, if you added or deleted keywords in Adwords editor, these changes will not reflect in WordStream. If you created the ad group outside of WordStream your changes will say within Google Adwords. *Note: WordStream only synchs with Google Adwords when the ad groups match in both places. If you are experimenting with an ad group that you haven’t yet uploaded to WordStream, any changes made in Adwords Editor will not affect anything in WordStream.

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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