I know that Steve Alford and Kirk Ferentz are making more money than what they are listed for. Why?
Athletic department salaries most often reflect base salaries, not revenue coaches earn from endorsements, sports camps, TV and radio, etc. For the most part, all coaches earn at least a little bit more than what they are listed for. In the case of big-time coaches such as the men’s basketball and football coaches, they often earn more from outside the university than from the university itself. For the precise numbers, contact the athletic department. Their outside, athletic-related income is public record.
