I know a little photoshop, is it wise to design my own stuff to save money right now?
Most business owners don’t have the time, energy, resources, or skill to develop and manage an EFFECTIVE advertising program on their own. Highly successful entrepreneurs know that it’s much wiser to let professionals do the jobs for them outside of their realm of expertise. Our logic is this: Let’s assume you have the ability to potentially earn up to $100/hour in your business/specialty. Let’s also assume it will take you 1 hour to mow your lawn yourself. You might rationalize that your saving $25 by not hiring a lawn service to mow your lawn for you. My rebuttal would be that you could have made an additional $75 if you spent the same amount of time perfecting your skill and working within your specialty. So, in essence you aren’t saving any money – you’re actually losing potential income! Not to mention a professional can turn-around designs much quicker so your loss of potential income may be even more drastic. In addition, our example isn’t even considering the difference in the
