I invest in the Yellow Pages and see little return for my money. How much better is TV?
Our attorneys report a high return on their investment with The Lawyers Group. The ABA Commission on Advertising reports that “nearly a third of the firms advertising in the Yellow Pages do no better than break even.” Television is the most cost effective way to market your law practice. TV is a dynamic medium, reaching directly into hospitals and homes. TV grabs the attention of injury victims, motivating them to call. Television reaches out to people. Yellow Pages collect dust.