I feel our gym is successful in personal training revenue already. Why would I be interested in Alter Ego Fitness Consulting?
“Successful” is a subjective term when there is nothing to compare it to. Most clubs feel they do well in either the front end or the back end of their business, rarely both. In fact, “successful” personal training programs may only be at 33% of their full potential in the front end or back end of their business and not tapping into the middle of their business. That leaves the “successful” personal training club running at 16% of their full potential.