I don have time to look at dozens of Internet sites every day. Can Echo keep track of what my competitors write about my company and what bloggers say?
Yes, Echo will work with you to identify exactly which sites should most interest you, which bloggers and which chat rooms. Echo will set up its Internet Monitoring Program that will keep track of what’s being said about your organization and how that changes over time, and we will do content analysis. The findings will help you understand how your reputation is affected by the Internet and how you can initiate action to protect that reputation.