How will this affect the availability of Miller Lite or any other Miller brands?
A. Miller Lite also is already widely available. Brands that will likely have greater distribution through the combined company are the imports and craft beers that aren’t circulated as widely as Miller Lite, Coors Light and other mainstream brands. These could include Pilsner Urquell, Peroni, Blue Moon and Leinenkugel’s Sunset Wheat. Q. Will the names of Miller Park and Coors Field, in Denver, be changed to reflect the new company’s name? A. No. Despite the new company’s name, the Miller and Coors names will continue to have value as separate brand names. So there’s no point in changing the names of the baseball parks for the Milwaukee Brewers and Colorado Rockies.
