How Will The Dolans Blend Cablevision, Newsday?
Newsday With the purchase of Newsday complete, Wall Street is still wondering how the paper will be integrated into Cablevision’s cable and sports businesses. Skeptics point out that Newsday is a fundamentally declining asset with falling circulation and ad revenues. However, proponents of the purchase note that there are cost opportunities, combining editorial functions with Cablevision’s existing News 12 business, combining local ad sales groups for cable and newspaper advertising, and cross-promotional opportunities for subscription sales.