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How will Pippin be positioned in the market?

market pippin positioned
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How will Pippin be positioned in the market?

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If all a family wants is the least expensive video game player and does not want to be able to use their purchase for other uses they will probably be better off buying the upcoming new platforms being introduced by the video game giants Nintendo and Sega. Other new platforms such as Atari Jaguar, Sony Playstation and 3DO are all video game players and cannot be useful for much else. It remains to be seen how these platforms will hold up against the two mainstay players, Nintendo and Sega. Apple believes that families are looking for more than video game players today. Certainly they want to be able to play their favorite games, but they also want to communicate, learn, play interactive music, access information and much more. Pippin provides them this capability. In addition it provides them a high level of compatibility with a mainstream personal computer technology. This will provide them the knowledge that their investment in CD-ROM titles and experience will not go to waste.

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