How well has Music Searchs adoption gone so far?
We’ve only been doing this for less than six months, and we don’t know that it will work. We haven’t disclosed how many users we have so far. But one sign that it’s working is that 30% of the users have never used Google before. So we believe this is a product that will bring a lot of new users to Google in China. Given that Chinese users can access all the same music through Baidu’s mp3 search, how will you change the habits of the millions of users who are already downloading music through Baidu? That’s a big question. The unfortunate fact is that to a lot of users, legal isn’t enough to make a significant difference. So we’ve focused on building a product that has really good quality. We’re getting the download rate higher and higher, and we can only do that because the music is legal and we test the downloads ourselves. There are always a huge number of mp3 files that you download from other sites that have fake metadata designed to get users to download the wrong songs or with adv
