How waterproof is Green Screen®?
We have not conducted the FDA-mandated testing for water-resistance, largely because we believe telling our customers that the product stays on you in the water is misleading and unethical, since no sunscreens can do this adequately. The term ‘waterproof’ was excluded from the approved marketing terminology in FDA’s 1999 final monograph governing the manufacture of sunscreen products, because nothing on the planet is waterproof, and this term provides consumers a false sense of security while using the product. Terms that were excluded from the approved marketing language in the 1999 monograph but are still often used by unethical companies seeking to mislead their customers about the effectiveness of their products are: “Sunblock” Implies the product blocks the sun. No suncare product blocks the sun entirely, they only provide a measure of screening, which does indeed result in some UV exposure and subsequent damage. “Waterproof” Because no sunscreen product can possibly be waterproof