How was The Atlas of Giving created?
The formulas were built upon the hypothesis that macro-economic factors, macro-demographic factors, along with national and international events could be used to measure and predict charitable giving. A team of 25 PhD level mathematicians, analysts, and statisticians then evaluated more than 50 possible variables and their interactions to create an algorithm that was compared with published annual giving data going back to 1968. The algorithm correlates to giving history 99.5%.