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How to use a Press Release for Free Publicity?

April 26, 2017Free press release publicity

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How to use a Press Release for Free Publicity?

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The use of press release is quite common in the field of public relations. A press release is also known as a news release or a press statement. A press release is a piece of written communication sent to the members of the media in order to announce something that has news value. Press releases are ideally mailed, e-mailed or faxed to media houses which include print media, electronic media as well as web media. With the advent of Internet, press releases with proper keywords are also used for internet marketing.