How to put a coupon for my fabric shop?
Just design one using your letter-writing software, and put it in the email through cut and paste. Your customers can either print the email if they’re coming into your shop personally, or mention it when they buy online – if you can check their email address with your list, you’ll know it’s legit. A better idea is to honour the discount if the person has heard of it – then your existing customers can share it with their friends and you’ll get a lot more new business.