How to Price Invaluable Holistic Services By Melissa Quiter One of the most often asked questions I get from holistic professionals is, What should I be charging?
The cloud of uncertainty around pricing plagues the best of us. When you arent sure what to charge, you end up guessing. And, the last thing you want to do is lose prospects from guessing too high or undervalue yourself by guessing too low. That is why using a pricing formula can be an answer to the uncertainty. The formula I use was developed when I faced the same dilemma. Existing recommendations for pricing didnt fit my holistic business. So, I created one that did. It has been very successful for my clients and me. The pricing formula for invaluable holistic services is: General Market Rate + Previous Education (credentials) + Experience/Proven Results (testimonials) + On-going Education/Training/ Customized Solutions Together, these factors create the value around your offerings. Remember, it is the perceived value that clients buy, not the actual product or service. Lets break the formula down. Research the range of fees charged by your fellow practitioners with similar offerings
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