How to become an oligopoly firm in soft drink market?
(source: “A new-age drink war starts as Soda Flops,” Time, December 18, 2000 There are many soft drinks in the market, yet the main suppliers of popular soft drinks are only two: Coke and Pepsi. The soft drink market in America is a very big business with annual sales of $58 billion. Coke, with its patented Coca Cola drink, enjoys the dominant role in the soft drink market, and runner-up Pepsi is always challenging Coke for the top spot. more >> • How to become and remain to be an oligopoly firm Columbia Encyclopedia, fifth edition, and “Tired of Each Other,” Time, June 4, 2001 Oligopoly is a form of market, which is dominated by a few large firms producing basically similar products. In the United States, oligopolies occur in several industries. For example, four firms supply 94% of total demand in refrigerators and freezers, 90% in cigarettes, 86% in cereal breakfast, 84% in greeting cards, 77% in beers, and 66% in tires. more >> • Price of Prescription Drugs and Oligopoly “Who’s rea
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- How to become an oligopoly firm in soft drink market?