HOW TATA MOTORS EVALUATING NANO TECHNOLOGY IN AUTOMOBILE INDUSTRY?
Tata Nano From Wikipedia, the free encyclopedia The Tata Nano is a proposed city car — a small, affordable, rear-engined, four-passenger car aimed primarily at the Indian market — first presented by India’s Tata Motors at the 9th annual Auto Expo on January 10, 2008, at Pragati Maidan in New Delhi, India.[4] Tata targets the vehicle as the least expensive production car in the world[5] — aiming for a starting price of Rs.100,000 (approximately US$2000).[6][7]. On February 26, Tata Motors announced that the commercial launch of Tata Nano will be on March 23.[8] Newsweek identifies the Nano as a part of a “new breed of 21st-century cars” that embody “a contrarian philosophy of smaller, lighter, cheaper” and portend a new era in inexpensive personal transportation — and potentially, “global gridlock” [9]. The Wall Street Journal confirms a global trend toward small cars, which includes the Nano.[10] The prefix “nano-” derives from the Greek root ‘nanos’, meaning dwarf. “Nano” also means “
