How strong is BharatMatrimony’s case against Google and competitors?
by Satrajit Sen Consim Info, which owns matrimony portal BharatMatrimony.com, recently filed a trademark infringement case against the internet search company Google and three other matrimony portals Jeevansathi.com, Shaadi.com and SimplyMarry.com in the Madras High Court. The court while hearing the case ex parte, gave an interim injunction to Consim. In the light of this case, AlooTechie tried to talk with some experts and see how they view the development. According to Murugavel Janakiraman, founder and CEO, Consim Info, there are two reasons why the group has sued Google, and competitors Shaadi.com, Jeevansathi.com and SimplyMarry.com. “Firstly, we filed the case seeking prevention of competitive advertising on Google. People searching for our trademarks know what they are searching for, and Google is the entry point for our sites. And hence the users should not be shown ads of other similar websites. Secondly, we have asked Google to stop allowing our competitors using our tradema
