How should text on the page be laid out?
The first content that appears on every page should be a heading that reiterates the text of the TITLE. This should be followed by a repeat of the DESCRIPTION, and then the text that describes the main theme of the page. For all search engines, and particularly those that ignore meta-tags, the use of relevant text is essential. If you keep your pages on-topic, mindless repetition of keywords should not be necessary, although it is important that the key search words appear frequently in your text, particularly in the first couple of hundred words, and particularly in permutations that echo likely search phrases.
