How often is the “Dentists” Yellow Pages heading referenced by consumers?
The “Dentists” Yellow Pages heading is referenced more than 246 million times per year. It ranks eighth out of more than 4,000 Yellow Pages headings, and seventh among Internet Yellow Pages headings. 2. What return on investment can a dental business expect after placing an advertisement in the Yellow Pages? The average “Dentists” Yellow Pages display advertisement generates more than $159,000 in sales revenues. On average, dentists receive $8 of sales revenue for every $1 spent on Yellow Pages display advertising. 3. When people go to the “Dentists” heading, are they just looking for a phone number? No, consumers who turn to the Yellow Pages are often still evaluating a business to select. In fact, 43% of references to the “Dentists” heading were made by people who had no name in mind or several names in mind, and these consumers look at an average of more than five ads before making a decision. 4. Do Yellow Pages bring in new patients? Yes, 60% of purchases from businesses advertisin
