How much do companies pay for Fair Trade product certification and what is it used for?
TransFair USA charges licensed companies a per-pound certification fee for Fair Trade Certified products. TransFair uses its license fee revenue for five primary activities: • Verifying that product supply chains meet Fair Trade standards; • Developing the Fair Trade market through relationships with retailers and other business partners; • Raising awareness of the FTC label and building consumer demand. For example, TransFair provides marketing brochures, posters and other consumer-facing materials to licensed company partners, retailers and advocates at no cost; • Working with our partners in the international Fair Trade Labeling network to develop standards for new products; and • Connecting producer groups to U.S. markets.
