How much can an unusual shape of an automobile affect its succesful sales?
The design is extremely important today, and affects the sales of a model very much. Because, as you know under their skin the automobiles do not change too much. If you compare two cars from the same category, you will find out that mechanically they’re almost the same. So, the bodyshell, and the way it has been made may be the most important thing that will attracts a buyer’s attention. And this relationship of the product to the consumer is something that makes the automobile stand out among other industrial products. You, as a modern designer follow this trend for extraordinary designs. May we expect such designs from BMW in the future, now that you work for them? I’m trying to achieve this. And this is one of the reasons I joined BMW with such a good mood. I believed that there was the will in them to make new designs in the future. And I am very satisfied, now that I see that things are going towards this way. But we have to be a little patient, and I can tell I have enough. In t
