How much are the cards worth?
The short answer is whatever people are prepared to pay for them. It is true that in recent times many of the cards in the sale have fetched large sums on the secondary market. A Peter Doig card went for £42,000 at auction and a Damien Hirst for £15,600. Save for the very top artists most of the cards are not worth that much money. Ebay sales of cards from previous sales show most selling for around their original cost. This is really not about the money for most people – it is getting some affordable original art on people’s walls.