How many sale phases of the expo tickets are there and who are target customers in each phase?
The expo tickets can be purchased either during the expo session or in advance. There are in all 3 presale phases when different discounts are available in ticket purchase. • The First Pre-sale Phase (Mar. 27– Jun. 30, 2009): During this phase, Peak Day Single Day Admission and Standard Day Single Day Admission tickets are available for groups as organizations, institutions and enterprises, etc. • The Second Pre-sale Phase (Jul. 1, 2009–Dec. 31, 2009): During this phase, individual and groups can purchase Peak Day Single Day Admission and Standard Day Single Day Admission tickets. • The Third Pre-sale Phase(Jan. 12..9,2009–Apr. 30, 2010): During this phase, individual and groups can purchase Peak Day Single Day Admission, Peak Day Special Admission, Standard Day Single Day Admission, Standard Day Special Admission, 3 Day Admission and 7 Day Admission tickets. • Expo Session Sales (May 1, 2009–Oct. 31, 2010): During this phase, individual and groups can purchase Peak Day Single Day