How many rooms will the properties add to the current room inventory in Dubai?
The newest property has 196 rooms and suites. When Dubai Mall property is completed, it will bring an additional 245 rooms and the Dubai Marina property will bring 200 rooms. Added to this are 242 guest rooms at The Palace, The Old Town. Once everything comes on line The Address Hotels & Resorts will have 883 rooms in Dubai. This brings an additional 641 new guest rooms to the current room inventory in Dubai. How much has the company invested in the region? The Address Hotels & Resorts is part of Emaar Hospitality Group’s portfolio of total assets valued at$1 billion (Dh3.67 billion). What will be the USP of the brand? How different will it be from the existing brands in the UAE? We have a philosophy to cater to the individual needs of the guest and really personalise their experience. This is done by keeping records of their preferences and being flexible. The three key differentiating factors are location, benefits and service. The primary processes involved in hospitality are kept l
