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How many respondents should be chosen?

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How many respondents should be chosen?

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You need only one person who would be specific, candid and totally accurate. However, since we often can’t identify this “special” one person we tend to use a sampling approach to asking for feedback. We need a critical mass of feedback to have confidence that how others perceive and experience us is how most people do-not just our strongest supporters or critics. Some limited research suggests that validity of feedback can be maximized by asking 8 to 12 raters, if possible, in each rater category you use (e.g., peers, team members, direct reports).

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